Strategy development is something that not everyone is great at. And while it’s something that most people can learn to do, quite often people fumble through because they’re embarrassed that they didn’t learn this skillset as they came up through the ranks. No one wants to put their hand up and admit they don’t have this skill. This leads to a very common management mistake: delegating development of the direction to a subordinate. The fact is that you can’t outsource leadership, and expect a positive outcome.
Now I’m a firm believer in the value of collective genius, and the idea that the manager isn’t necessarily the smartest person in the room. Having said that, a good manager recognizes their accountability to play a guiding role and take full ownership in the process.
Of all the roles that you will play as a manager, being a leader is the most important.