Strategic Awareness
Strategic visibility is the sum of and timing of all the information and analysis flowing into the hands of decision makers in your organization. This framework provides a bit of context for you to consider the effectiveness of your environmental forces monitoring approach.
The attributes of visibility we’re specifically working to create and enhance are:
Range of peripheral vision:
The environmental areas being monitored for impact to your ability to implement strategy removes tunnel vision and risk of the environment catching you off guard
Clarity:
How clearly do you understand the implications of your environment?
Distance:
How far into the future we can accurately extrapolate?
Strategic visibility isn’t just related to strategy development, it’s also applied to all other phases of the management; communication and alignment, implementation and monitoring as well as risk management. By asking yourself those 3 questions, you’ll get a pretty good sense of whether your organization is on the right track.