1) Value is defined as anything your customer is willing to pay for. Everything else is waste.
2) If you haven’t defined the problem you’re working to solve, you don’t have a strategy.
3) A strategy is not a goal.
The good people at ClickTime published an article recently on 5 ways to increase customer retention. With their permission, I have decided to re-post it here, because it includes some simple, practical considerations to think Read more…